Anderson-Clayton: Chiffon Margarine, 1960s

Year Published: 1960s

Creator: Anderson-Clayton D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator We hope you're in the mood to break a habit 0:01 because now your whole idea about margarines will change. 0:05 This is the first soft margarine, new Chiffon. 0:10 Chiffon's softness shows you it's lowest 0:15 in saturated fat of any spread 0:17 with the delicious flavor of the expensive spread. 0:19 You see, it's the extra amount of saturated fat 0:23 that hardens other margarines into a stick, 0:26 but we never harden Chiffon into a stick, 0:29 that's why it's lowest in saturated fat 0:31 of all margarines, 0:34 even the corner-aisle ones. 0:36 Taste no extra saturated fat 0:37 to harden flavor either, 0:40 delicious like the expensive spread. 0:42 Go ahead, break this habit, 0:45 dip into new Chiffon 0:47 with pure liquid safflower oil. 0:49 So soft it comes in a tub, 0:51 two tubs to every pound. 0:53 New Chiffon. 0:55

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