Anderson-Clayton: Chiffon Margarine, 1960s

Year Published: 1960s

Creator: Anderson-Clayton D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator We hope you're in the mood 0:01 to break a habit. 0:03 Because now your whole idea about margarines will change. 0:05 This is the first soft margarine, new Chiffon. 0:10 Chiffon softness shows you 0:15 it's lowest in saturated fat of any spread, 0:16 with the delicious flavor of the expensive spread. 0:19 You see, it's the extra amount of saturated fat 0:23 that hardens other margins into a stick. 0:26 But we never harden Chiffon into a stick, 0:29 that's why it's lowest in saturated fat of all margarines, 0:31 even the corn oil ones. 0:36 Taste no extra saturated fat to harden flavor either. 0:37 Delicious, like the expensive spread. 0:42 Go ahead, break this habit. 0:45 Dip into a new Chiffon with pure liquid safflower oil. 0:47 So soft it comes in a tub, two tubs to every pound. 0:51 New Chiffon. 0:55 (soft harp music) 0:57

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