Post: Toast'ems, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - You know who I am? 0:01 I'm the man who comes and gets little kids 0:03 when they won't eat what's good for them. 0:05 You know, lately my business has fallen off, 0:07 and I blame it all on new Toast'ems. 0:10 Now, listen to this. 0:12 Two Toast'ems provide 100% 0:13 of the adult minimum daily requirement 0:15 of vitamins and iron, 0:18 and it's the only toasted pastry that does. 0:19 And kids love 'em. 0:22 Now, how can I compete with that? 0:23 Whatever happened to spinach and cod liver oil? 0:25

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John W. Hartman Center for Sales Advertising & Marketing History

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