Post: Super Sugar Crisp, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Sugar Bear, stop the Blob! 0:02 - I'm taking over the west 0:04 and I'm going to destroy you very much. 0:06 - Well, I don't believe in violence myself, 0:08 but I'll race across the grand canyon. 0:10 - (swishing) Winner gets the west; yah! 0:12 - Gotta have Super Sugar Crisp; 0:14 the honey sweet vitamin cereal for superpower. 0:16 (upbeat, exciting music) 0:18 (whirring) 0:21 - Hello, goodbye, Blob. 0:22 - You'll get it next time, Bear. 0:23 - And in Post Super Sugar Crisp 0:24 you get a cartoon adventure book. 0:26 Free, free, free. 0:28

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John W. Hartman Center for Sales Advertising & Marketing History

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