Post: Sugar Crisp Cereal, 1970s

Year Published: 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - My tummy wants something yummy. 0:01 Better give it Super Sugar Crisp. 0:03 - I Sugar Fox, will eat Super Sugar Crisp in here, 0:05 and Sugar Bear can't have any. 0:08 - Yeah good breakfast featuring 0:10 Post Super Sugar Crisp cereal. 0:12 - Sugar Bear, I got Super Sugar Crisp 0:13 and you can't have any. 0:16 - Bet it's yummy. 0:17 - Yummy. 0:18 - Yummy for my tummy? 0:19 - Yummy for your tummy. 0:21 Yummy. Tummy? 0:23 Sugar Bear, what are you doing here? 0:24 - Giving my tummy something yummy. 0:26 Yummy Super Sugar Crisp. 0:28

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John W. Hartman Center for Sales Advertising & Marketing History

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