Post: Sugar Crisp Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat music) 0:02 ♪ Siesta's over, to eat we go ♪ 0:05 ♪ Those crispy puffs, magnifico ♪ 0:08 ♪ It's Sugar Crisp, keeps meals so gay ♪ 0:10 ♪ Mucho yummy, ole ♪ 0:13 ♪ Oh, it's grand to keep it handy ♪ 0:16 ♪ Breakfast cereal, snack or candy ♪ 0:17 ♪ Post Sugar Crisp ♪ 0:19 ♪ At breakfast time, add milk or creme ♪ 0:22 ♪ And as a snack, it's just supreme ♪ 0:25 ♪ As a candy, si, si, si ♪ 0:28 ♪ The three-way treat for you and me ♪ 0:31 ♪ Oh it's yummy in the tummy ♪ 0:33 ♪ With a coat of sugar honey ♪ 0:35 ♪ Post Sugar Crisp ♪ 0:37 In Unison Oh, Roy Rogers. 0:40 - Sugar Crisp is great eating and great for you. 0:42 These puffs of wholesome wheat sure give you energy. 0:44 It's my favorite cereal and I hope it's yours too. 0:47 ♪ Oh it's yummy in the tummy ♪ 0:51 ♪ With a coat of sugar honey ♪ 0:52 ♪ Post Sugar Crisp ♪ 0:54 - Can't bear to live without Sugar Crisp! 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:25:44