Post: Sugar Crisp Cereal, 1950s

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Roy will be back pronto folks, 0:01 but right now here's another yarn for ya. 0:02 ♪ Out on the limb of an old pine tree ♪ 0:05 ♪ A scowly owl sits mournfully ♪ 0:08 ♪ Nothing's fun for this old coot ♪ 0:11 - I just don't give a hoot. 0:14 ♪ Down below him unawares ♪ 0:17 ♪ Three happy little honey bears ♪ 0:19 ♪ Just in the middle of their play ♪ 0:22 ♪ Honey-Flavored Sugar Crisp, hooray ♪ 0:23 ♪ A cereal with milk or cream ♪ 0:25 ♪ Or as a snack (It's just supreme!) ♪ 0:27 ♪ As candy, too, it can't be beat ♪ 0:29 ♪ Sugar Crisp (A three-way treat!) ♪ 0:31 ♪ Those golden puffs were tossed up high ♪ 0:33 ♪ Past the owl up in the sky ♪ 0:35 ♪ He yawned and swallowed more than one ♪ 0:37 ♪ Boing, boing, hooot! ♪ 0:39 - That was fun! 0:41 Narrator Yes, Sugar Crisp is fun, especially for people. 0:43 Here's the candy-coated breakfast cereal 0:46 with the golden honey flavor on every crisp, light puff. 0:48 You never need sugar, just milk or cream 0:51 and you'll find candy-coated sugar crisp is 0:53 fun to eat three ways! 0:55 ♪ Cereal, snack, candy ♪ 0:57 ♪ Post's Sugar Crisp ♪ 0:59 - Hoo, a honey! 1:01

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