Post: Post Cereals Compact Boxes, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - You know how, sometimes, 0:00 you get annoyed by the littlest things. 0:01 One of them in our family are cereal boxes 0:03 that are too big for the shelf. 0:05 Well, there is good news. 0:08 The Post cereal people are putting their cereals 0:09 in really compact new boxes. 0:12 New Post compact boxes fit in easy 0:14 where the tall skinny cereal boxes can't. 0:17 You don't lose your temper 0:19 and you don't lose any cereal 0:20 because they hold just as much as the hardest store boxes. 0:22 Good idea. 0:24 Only Post has it. 0:25 You get it. 0:27 New Post compact box. 0:27

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