Post: Grape-Nuts Flakes Cereal, 1950s-1960s

Genre: Commercial

Year Published: 1950s to 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Here's Whitey Ford 0:01 and that's Whitey Ford, Junior. 0:02 Hey Junior, 0:04 do you think you're going to follow in your dad's footsteps? 0:05 - I hope so. 0:07 - Well, he has a pretty good arm 0:08 and the energy to follow through. 0:10 Narrator Can you clue us in on the kind of food he eats? 0:12 - Sure. 0:15 Here's one of the things we all eat for breakfast. 0:16 - Post Grape-Nuts Flakes. 0:18 - Made with whole wheat, 0:20 with lots of vitamins and minerals and protein. 0:21 That means energy, that's why I eat them. 0:24 Narrator Is that why you eat Grape-Nuts Flakes, Junior? 0:27 - Well. 0:29 - Why do you eat them? 0:30 - Because they taste good. 0:32 - So get Post Grape-Nuts Flakes, you'll start your day. 0:34 - Just a little bit better. 0:37


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John W. Hartman Center for Sales Advertising & Marketing History


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