Post: Grape-Nuts Cereal, 1970s

Genre: Commercial

Year Published: 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - (chuckles) Good. 0:01 Announcer What happens when people 0:03 taste Post Grape Nuts for the first time? 0:04 - It's nutty. I like it. 0:08 - It's delicious. 0:10 - And crispy. 0:11 And tastes like wheat. 0:12 - It's good though. (laughs) 0:14 - It reminds me of my childhood. I don't know why it does. 0:16 Announcer Grape Nuts is the cereal with a nutty taste. 0:20 People like it. And it's fortified with vitamins. 0:22 - You know something? 0:25 You should've called 'em Great Nuts. 0:27


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John W. Hartman Center for Sales Advertising & Marketing History


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