Post: Frosted Rice Krinkles, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (telephone ringing) 0:01 - Wake up, Manfred the milk man. 0:02 - Oh, right, gotta deliver my milk and Frosted Rice Krinkles. 0:04 ♪ Give your stomach a Krinkle ♪ 0:07 ♪ Smile a happy smile today ♪ 0:09 - I'm not smiling, I'm Gloom McDoom, 0:10 and Manfred will stop smiling soon. 0:12 (hydrant squeaking) 0:14 - Here, Gloom. 0:15 Like to talk, but these kids need a good breakfast, 0:16 featuring Post Frosted Rice Krinkles, 0:18 the noisy rice cereal with vitamins in it 0:20 and sugar on top. 0:22 - Mm, wonder what it's like to smile and be happy. 0:23 ♪ Give your stomach a Krinkle ♪ 0:26 ♪ Smile a happy smile today ♪ 0:28

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