Post: Fortified Oat Flakes, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - The guys found out just like me. 0:02 When you're working on location, 0:05 you need good nutrition. 0:06 So, I count on Fortified Oat Flakes as part of my breakfast 0:09 to help carry me right through to lunch. 0:11 This is a high-protein cereal. 0:14 It really fortifies a guy with plenty of iron, 0:16 plus essential vitamins. 0:18 In fact, they've just added two more. 0:20 Hey Van, 0:23 you got any strawberries? 0:24 (trumpets playing) 0:25 Voice Of Van Fortify your morning 0:26 with Post Fortified Oat Flakes. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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