Post: Extra Cereal, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: (gentle music) 0:01 Child Nowadays, kids come in all ages, 0:11 but what keeps them swinging even after they're 30? 0:12 Extra good nutrition, for one thing. 0:17 Vitamins for pep, iron for vitality, 0:19 plenty of extra protein for get up and go. 0:23 Now you get them all with new Post Extra, 0:26 the cereal for kids over 30. 0:29 Crunchy little crisps of wheat that start 0:31 you swinging again. 0:33 New Post Extra is the only crispy cereal in all the world 0:35 with its combination of vitamins, iron, 0:38 and protein to build you up. 0:40 New Post Extra: try swinging like a kid again yourself 0:42 with new Post Extra, cereal for kids over 30. 0:45 (crowd applauding) 0:50 Some kids know what's good for 'em. 0:51 Post cereals make a little bit better. 0:53 Post cereals from General Foods. 0:56
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:26:37