Post: Count Off Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Inside this plane 0:04 it's passengers are floating in air, weightless. 0:05 They are American astronauts 0:08 in the same state of weightlessness 0:09 they'll experience in outer space. 0:11 A rough, rugged business, being an astronaut. 0:13 When these men face the count down, 0:16 they have to be in top physical shape. 0:17 And here's a new way to help keep you in shape 0:21 for the space age. 0:24 New Post Count Off, the cereal you can count on. 0:25 Post Count Off is made with nutritious oats. 0:29 You can count on it. 0:32 Post Count Off is made in the shape of numbers. 0:34 You can count on it. 0:38 Post Count Off has exciting space news 0:39 on every package back. 0:42 You can count on it. 0:44 So keep yourself fit for the space age 0:46 with the cereal you can count on. 0:48 Start your day a little bit better 0:51 with new Post Count Off. 0:53 You can count on it. 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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