Post: Cereals, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Boy Oh, boy! You made cookies! 0:01 - Homemade cookies are the best. 0:04 And they're so easy 0:06 with the recipes in this new and different 0:08 Post Cereal's cookie book, "Cookies Galore". 0:10 Here are over 60 wonderful recipes 0:13 like old-fashioned applesauce cookies, 0:16 luscious orange crispies, 0:19 baked and no baking icebox cookies, and lots more. 0:21 And there's page after page 0:25 of wonderful ideas for parties and holidays, 0:27 plus many secrets for successful cookie baking. 0:29 And other hints on packing 0:33 and shipping or freezing cookies for later use. 0:35 All you need for your free copy 0:38 of this unique Post Cereal's cookie book is three box tops 0:39 from either Post Grape Nuts or Post 40% Bran Flakes. 0:43 You'll find easy directions 0:47 on the backs of these special packages. 0:49 So get Post Grape Nuts or 40% Brand Flakes today, 0:51 and send for your free copy 0:55 of Post Cereal's "Cookies Galore". 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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