Post: Cereals, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: ♪ Everything's Archie ♪ 0:01 - You get free Archie toys. 0:03 In Post cereals. 0:04 Narrator Honey Comb's got a free jumping Archie, 0:06 Veronica, 0:08 Jughead or Archie. 0:09 ♪ Oh everything's Archie ♪ 0:10 Narrator In Alphabets, you get a free Archie car. 0:12 Girl Give "The Archies" a ride. 0:15 Narrator On Super Sugar Crisp, 0:17 get a free Archie record. 0:18 ♪ Everything's Archie ♪ 0:20 Narrator In Crispy Critters 0:21 and Rice Krinkles, 0:22 you get free Archie rub ons. 0:24 Whenever you see all these Post cereals you know. 0:26 ♪ Everything's Archie ♪ 0:28 Narrator And in Post Honeycomb 0:31 things are really jumping. 0:32 - Honeycombs got jumping Archie. 0:34 - I got a jumping Jughead. 0:37 Here comes Veronica. 0:39 Narrator You get jumping Archies free in Honeycomb, 0:40 race 'em, 0:44 chase 'em, 0:44 collect 'em, 0:45 and trade 'em. 0:46 Get your free jumping Archie toy 0:47 and make it jump for joy. 0:49 ♪ Whoa oh ♪ 0:51 ♪ (indistinct) ♪ 0:52 ♪ Everything's Archie ♪ 0:54 Narrator In Post Honeycomb 0:56

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:28:56