Post: Alpha-Bits Cereal, 1970s

Year Published: 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Alpha-Bits gives me the ABCs. 0:01 Then I pretend, ta-da! 0:04 I'm Captain Alpha-Bits! 0:07 - Captain Alpha-Bits! Letterhead's eating my sign! 0:08 (Letterhead chuckling) 0:11 - Stop, Letterhead! 0:13 Have Alpha-Bits instead. 0:14 You need a taste of the ABCs. 0:15 - Good ABCs! 0:18 - Here's a good breakfast featuring Post Alpha-Bits. 0:20 Only Alpha-Bits cereal gives you the ABCs! 0:24 (epic music) 0:27

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