Post: Alpha-Bits Cereal, 1970s-1980s

Year Published: 1970s to 1980s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - (Narrator) What's in a bowl of Post Alpha Bits cereal? 0:00 - All the letters of the alphabet. 0:02 Made from wholesome oats and corn. 0:04 - A dog. 0:07 - A nutritious part of the balanced breakfast. 0:09 - A lion. 0:13 - Eight important vitamins, 0:14 to help get Stanley off to a good start. 0:16 - A Felis domestica. 0:19 - A Felis domestica? 0:22 - (Narrator) What's in a bowl of Post Alpha Bits? 0:25 A serious cereal, 0:27 that's a lot of fun. 0:28

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John W. Hartman Center for Sales Advertising & Marketing History

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