Post: Alpha-Bits Cereal, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: ♪ I love you, Alpha-Bits ♪ 0:02 ♪ Wherever I go ♪ 0:04 ♪ You're A, B, C, delicious ♪ 0:05 ♪ Oh, I love you so ♪ 0:07 Child Hey, Mister! 0:09 - Yeah, kid? 0:11 Child You get a combination lock free in Alpha-Bits. 0:12 Put it together, only you can open it. 0:15 Combination lock, free, in Post Alpha-Bits. 0:18 (kids laughing) 0:20 ♪ I love you, Alpha-Bits ♪ 0:22 ♪ Wherever I go ♪ 0:24 ♪ You're A, B, C, delicious ♪ 0:25 ♪ Oh, I love you so ♪ 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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