Post: Alpha-Bits Cereal, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat music) 0:01 - Hey, let's make up words to test Alpha Bits! 0:03 - Oh, I just want to eat them! 0:06 - You can spell anything with Alpha Bits! 0:08 - (Boy) H-I spells "hi". 0:11 - What do you do then? 0:13 - Eat them up! 0:15 ♪ Spell with those Alpha Bits, H-A-T, hat! ♪ 0:17 ♪ Sugary Alpha Bits, C-A-T, cat! ♪ 0:20 ♪ La, la, la, tastiest cereal you ever met ♪ 0:23 ♪ It's so good eating up the alphabet! ♪ 0:27 ♪ Spell with those Alpha Bits, C-O-P, cop! ♪ 0:31 ♪ Sugary Alpha Bits, T-O-P, top! ♪ 0:34 ♪ La, la, la, tastiest cereal you ever met ♪ 0:37 ♪ It's so good eating up the alphabet! ♪ 0:42 ♪ Spell with those Alpha Bits, S-U-N, sun! ♪ 0:45 ♪ Sugary Alpha Bits, F-U-N, fun! ♪ 0:49 ♪ La, la, la, tastiest cereal you ever met ♪ 0:52 ♪ It's so good eating up the alphabet! ♪ 0:56 (silence) 1:02

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:26:48