Post: Alpha-Bits Cereal, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (trumpets sounding) 0:02 Announcer Say, look. 0:06 They're toy racing turtles 0:07 and they're free on the back of 0:08 the Post Alpha-Bits surprise packages. 0:09 Racing turtles are just one of the many 0:12 free surprises now on all Post Alpha-Bits packages. 0:14 You can get entertaining cut outs, 0:17 fascinating picture puzzles, 0:19 and fun-to-do coloring pictures. 0:21 Now, a package of Post Alpha-Bits 0:24 is more fun than ever. 0:25 Fun on the outside and fun on the inside 0:27 because everybody loves to eat these crispy letters 0:29 made of oats and sparkled with 0:32 just the right amount of sugar. 0:34 Alpha-Bits help build strong bodies too. 0:36 So come on, kids. 0:38 Get the new surprise packages of Post Alpha-Bits. 0:40 ♪ A, B, C, D, E, F, G ♪ 0:45 ♪ Alpha-Bits for you and me ♪ 0:47 ♪ The shape is new, a new taste too ♪ 0:50 ♪ So nutritious, good for you ♪ 0:52 ♪ Try Alpha-Bits then you will see ♪ 0:55 ♪ They're A, B, C, Delicious ♪ 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:31:57