Fluffo Shortening, 1960s

Year Published: 1960s

Creator: Fluffo D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: >> Ever since Martha's apple pie 0:01 won a prize, a certain curious 0:03 friend has been snooping around 0:05 for her secret-- the secret of 0:07 the tenderest, flakiest pie 0:09 crust. 0:11 There it is-- right under her 0:12 nose; wonderful Fluffo 0:13 Shortening. 0:15 Clever, this Martha. 0:17 She knows Fluffo is the 0:18 highest-quality shortening at a 0:19 low, low price. 0:21 Gets prize-winning results. 0:23 Just look at that pie crust! 0:25 What's more, Fluffo's creamy 0:27 freshness and purity bakes 0:28 higher, fluffier cakes; makes 0:30 delicious, digestible fried 0:32 foods; saves money too. 0:34 And now, Fluffo comes in two 0:36 sizes: the regular one pound 0:38 size, and the new three pound 0:40 size in a variety of decorative 0:42 canisters-- so useful around the 0:44 kitchen. 0:45 Incidentally, Martha's friend 0:47 can't keep a secret. 0:48 Soon everybody in town will be 0:50 baking prize-winning pies with 0:51 Fluffo-- why don't you? 0:53 Fluffo-- the highest quality 0:55 shortening at a low, low price. 0:56

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