Crum and Forster Insurance, 1970s

Year Published: 1970s

Creator: Crum and Forster D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator In 1965, the prairie around Dallas 0:01 was little more than a runway for tumbleweed. 0:04 In a few short years, 0:07 men of vision filled the prairie with runways 0:08 of a different kind. 0:11 Without insurance to protect 0:12 the remarkable Dallas Fort Worth Airport 0:14 against loss the entire operation 0:15 might never have gotten off the ground. 0:17 And the ground around Dallas might still be prairie. 0:19 Crum & Forster, 0:23 working with more than 9,000 independent insurance agents 0:23 and brokers helping ensure the American way of life. 0:26

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John W. Hartman Center for Sales Advertising & Marketing History

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