Birds Eye: Orange Plus, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Birds Eye D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - It was an interesting experience, 0:01 a blind test between the leading frozen orange juice 0:03 and Orange Plus an orange breakfast beverage. 0:07 - At the time we drank, 0:09 I didn't think anything could taste closer to 0:11 you know, fresh squeezed. 0:13 - Yeah. But we were wrong. 0:15 - Orange Plus tastes closer to fresh. 0:17 - It tastes closer to the fresh squeeze 0:19 and it has pulp, like fresh. 0:21 - So now we drink orange plus 0:23 and we're closer to fresh than we used to be. 0:24 - Orange plus tastes closer to fresh squeezed than. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:16:07