Yuban Instant Coffee, 1950s

Transcription: Announcer Yuban, the world's richest coffee, 0:01 is now an instant coffee. 0:04 New instant Yuban. 0:06 Richest because like famous ground Yuban coffee, 0:08 new instant Yuban is blended with aged coffee beans, 0:12 fresh roasted at peak flavor. 0:16 Yes, the world's richest coffee is now an instant coffee. 0:18 ♪ Deep, dark, delicious Yuban ♪ 0:22 Announcer Unlike other coffee beans, 0:27 which are roasted green in color, young in flavor, 0:28 Yuban's aged beans are mellowed by time 0:31 like vintage wine, the choicest cheese, the finest steak. 0:34 Yes, the world's richest coffee is now an instant coffee. 0:40 Richest because it's blended with aged coffee beans. 0:43 Discover the fresh-roasted flavor and aroma 0:47 of the world's richest coffee, 0:50 new instant Yuban in this distinctive jar. 0:52 ♪ Deep, dark, delicious Yuban ♪ 0:55