Yuban Coffee, 1950s
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Genre: Commercial
Year Published: 1950s
Creator: Yuban D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: (police siren wails) 0:01 Announcer Here's the distinguished coffee expert 0:08 from Colombia. 0:09 He'll be making his statement inside. 0:11 (crowd chattering) 0:13 (speaking Spanish) 0:16 - Recently I had the pleasure of announcing 0:21 that Instant Yuban is now 100% Colombian coffee. 0:23 It is now my pleasure to announce 0:27 that ground Yuban is 100% Colombian coffee too. 0:29 The richest Colombian coffee in the world. 0:33 Only Yuban found a way to combine 0:35 two very special types of Colombian beans, 0:39 the full-flavored green beans 0:42 and the rarest of all coffees, 0:44 the dark Colombian aged beans. 0:46 The result: new Yuban is deeper, darker, 0:48 richer than coffee ever was before. 0:52 New Yuban, now 100% Colombian coffee. 0:54 The richest coffee in the world. 0:58
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:09:55