Yuban Coffee, 1950s

Year Published: 1950s

Creator: Yuban D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (coffee beans falling) 0:01 (bongo drums) 0:02 - A green coffee bean, 0:04 an aged coffee bean. 0:06 And this aged coffee bean is the difference 0:08 that makes the world's richest coffee. 0:10 New Yuban. 0:12 Blended with aged coffee beans 0:15 mellowed to peak flavor. 0:17 The aged beans Yuban adds to its blend, 0:19 are ripened into a bronze richness, 0:22 then fresh roasted. 0:24 Most coffee beans are roasted still green. 0:26 Good, but can't compare in richness. 0:28 Yuban adds aged coffee beans. 0:31 Aged like vintage wine, 0:34 the choicest cheese, 0:37 the finest steak. 0:39 Yuban, the worlds richest coffee. 0:42 Well worth a few extra pennies you usually pay. 0:44 But now on sale, at special low prices in most stores. 0:47 Don't miss this opportunity to discover 0:51 deep, dark, delicious Yuban. 0:53

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