Yuban Coffee, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Yuban D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (delightful music) 0:01 - What makes Yuban the richest of all coffees? 0:02 Aged coffee beans fresh roasted that peak flavor, 0:06 like the best flavored foods, rare vintage wine. 0:09 The choicest cheese, the finest steak. 0:14 (delightful music) 0:17 The best flavored coffee beans are aged before roasting. 0:19 And this natural majority brings out 0:23 all their richness, flavor and aroma. 0:25 ♪ Tic-Tac delicious Yuban ♪ 0:28 Most coffee beans are roasted wild green in color 0:33 young in flavor. But Yuban's aged beans mellow 0:37 to a dark richness, then not fresh roasted at peak flavor. 0:40 It is this generous supply of aged beans 0:45 and Yuban's blend that makes Yuban an experience. 0:48 Yuban, richest of all coffees. 0:52 ♪ Tic-Tac delicious Yuban ♪ 0:55


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