Yardley: Daylight Encounter Cologne, 1960s-1970s

Genre: Commercial

Year Published: 1960s to 1970s

Creator: Yardley D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - A smart girl look as good in the day 0:01 as she does in the evening. 0:03 She should smell as good too. 0:04 But perfume is too heavy for day and cologne doesn't last. 0:06 So Yardley created Daylight Encounter. 0:10 It's a cologne that lasts like perfume. 0:12 You spray it on in the morning 0:14 and it does for your whole day 0:16 what perfume does for your evening. 0:17 Narrator And that's smart 0:20 because you meet more people in the day 0:21 than you do in the evening. 0:23 Daylight Encounter, the cologne that lasts like perfume. 0:25 From Yardley. 0:28


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