What Every Manager Needs To Know About Marketing, Pt 1 - The Merritt Case
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Deals with the distinctions between marketing and selling, pointing out ways in which a company can improve marketing, production and delivery.
More in Management Practice Series
- What Every Manager Needs To Know About Information Systems, Pt 1 - The Meritt Case 1972
- What Every Manager Needs To Know About Information Systems, Pt 2 - The Computer 1972
- What Every Manager Needs To Know About Long - Range Planning, Pt 1 - The Merritt Case 1972
- What Every Manager Needs To Know About Long - Range Planning, Pt 2 - Invent Your 1972
- What Every Manager Needs To Know About Marketing, Pt 1 - The Merritt Case 1972
- What Every Manager Needs To Know About Marketing, Pt 2 - What Business Are You 1972
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Sources
- A-V Online (National Information Center for Educational Media). CD-ROM database of educational and documentary media, compiled and maintained by the National Information Center for Educational Media (NICEM). — title, year, creator, length, format, description
- 16mm Filmography (legacy record) — sound, catalog record
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