SO POWERFUL SO STRONG
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Year Published: 1958
Creator: Ford Motor Company.
Format: 16mm
Description: "Red Foley in So Powerful Strong" is presented by Ford Motor Company’s Tractor and Implement Division. This is a promotional film highlighting the new Ford 861 Diesel Tractor circa 1958. The film opens with a close-up of an "on air" button in a recording studio (0:14). Red Foley is playing his guitar and singing "Alabama Jubilee." He finishes the song and says goodnight to the audience over the radio. As he plays an outro, the announcer thanks the sponsors of the Red Foley Show, including Jim Hanks, the local Ford Tractor dealer (0:28). Everyone in the station says goodnight to one another, and a producer sticks around to tell Red Foley that Jim Hanks, the Ford dealer, is interested in meeting with him to discuss a jingle for a new Ford tractor and Foley agrees. Viewers see a new Ford 861 Diesel Tractor inside a warehouse (1:28), and Jim Hanks sits at his desk, reading a binder, when he hears a knock at the door. Red Foley enters and sits across the desk from Hanks, guitar in hand. The two talk about Ford releasing a new diesel tractor. Hanks tells Foley that diesel burns fuel, which is cheaper than gas and gets more power out of each gallon. Hanks finally reveals that Ford has developed a light, powerful diesel, and that he’d like Red Foley to sing a song about it. Together, they walk over to the new tractor. Jim Hanks shows Red Foley the new Ford 861 Diesel (4:52). They discuss the price, Hanks saying it’s only slightly more expensive than gas tractors, about half as much as most other diesels. Hanks and Foley walk over to a display explaining the schematic view of a Ford 861 Diesel Tractor’s fuel injection system (7:00). The gas ignition system is substituted with twice as much compression. The carburetor is substituted with a fuel injector pump and a set of injectors that spray the diesel directly into the cylinder. Hanks takes Red over to examine the injector and other parts (7:48). He shows him the pump, then they take a look at the injectors. Hanks explains that they’re spring-loaded plungers that release under pressure, which sprays diesel fuel into the cylinder. Hanks explains that with proper care, both the pump and injector will last the life of a tractor. Red Foley thanks Jim Hanks for the information and begins to leave (8:50). Hanks stops him, and they walk back over to the Diesel 861 Tractor to discuss the jingle (9:00). Hanks wants Foley to focus on the tractor’s two main benefits: fuel economy and tremendous lugging power adding up to a big cut in operating costs. Foley reaches for his guitar and shares the tune he’s been working on in his head (10:20). The film cuts to Foley singing his jingle for the Ford 861 Diesel Tractor in the recording studio (10:45). The screen fades to show the tractor in action in a montage of farmers plowing fields. Viewers see a farmer starting the engine on a cold winter day, in the snow, then moves forward effortlessly (11:24). The film closes with Red Foley in the studio as he finishes the jingle and winks at the camera (11:51). Clyde Julian Foley (June 17, 1910 – September 19, 1968), known professionally as Red Foley, was an American singer, musician, and radio and TV personality who made a major contribution to the growth of country music after World War II. For more than two decades, Foley was one of the biggest stars of the genre, selling more than 25 million records. His 1951 hit, "Peace in the Valley", was among the first million-selling gospel records. A Grand Ole Opry veteran until his death, Foley also hosted the first popular country music series on network television, Ozark Jubilee, from 1955 to 1960. He is a member of the Country Music Hall of Fame, which called him "one of the most versatile and moving performers of all time" and "a giant influence during the formative years of contemporary Country music."
Complete Record:
Transcription
oh well that's about it for the night folks to please come and see us sometime when you can't you can't right through the next-best right to us good night this has been the Red Pony show brought to you by Gordon speed story parks hatchery and Jim hanker for attractor dealers that's it for tonight see you're right thank you get your red head hey thank you well you'd said some about that personal over at Winfield tomorrow night though hmm Bank Johnny I forgot all about that well maybe somebody show up anyway all right by the way Jim Hanks called something about a singing commercial for a new Ford tractor mm-hmm you want me to say it I want you to write it too wants you to drop over to his place tonight well I had nothing else today might as well go over there hey I might work up a little do Elmo there yeah remember he's the sponsor no sharp shooting I know yeah he said bring your guitar just like just like everybody else come to the party but bring your guitar let's go come on it's open yeah hi red have a seat I'll do this little thing Sam is telling me something much you haven't and then attract early is that right yeah that's right I don't know why they did that my goodness Ford's got more models now than cartage got oats well this one's a diesel diesel mm-hmm always thought of a diesel is that big heavy equipment like caterpillars and bulldozer than that type of thing yeah just about put you 10 years behind time red yeah you put me on there trying to make me sound old-fashioned you know I'll bet you're still using mules out there on your dad's place yeah you know darn well what I'm using then you couldn't sleep till you sold it to me red do you ever stop to think why these big operators use diesel in their heavy stuff well it's a little out of my line I never thought much about you know these boys are real price conscious red they use their equipment 12 to 15 hours a day and they know that operating costs often spells the difference between profit and loss it makes good sense and these little burns of fuel which is not only cheaper than gas but also gets more power out of each gallon sounds real great and this year diesel has a torque curves and climbs which means you can lug it right down to almost idle and still get most of the pull know that torque business that's what the automobile boys are using nine days to sell automobiles yeah they run out of horsepower huh that's right and torque is also what a farmer needs an heavy plowing or when he runs into any heavy work where he needs all the pulley can get all right all right you know you've convinced me but if it's dismissed so great - why is no more diesel tractors around the country well there's always been one fly in the audience with diesel I knew you'd get around the truth by me you know this fuel economy and torque that we're talking about that isn't free you know to get it red a diesel has to have more than double the internal operating pressure gasps engine mm-hmm now the material had to be big and tough to stand the abuse and hold together well you might say that no such thing as a live powerful diesel yeah and you're sitting there bumping your gums you're right back where you started out in the past ten years we've developed metals that are live and tough consequently we now have a live powerful diesel Jim let me how hot look I appreciate all this schooling that you're chipping me but what's this got to do with this thing infomercial and Sam was telling me about it well I didn't think that you could ride or sang about something you knew nothing about and I thought a little background might be of some help to you yeah I don't know I've been thinking about women now for 20-some odd years and my lack of knowledge hasn't hurt my enthusiasm one yeah ain't the way I hear you by the way where do you where you keep this wondrous machine or is it too big to get missed or here come on I want to show you something I got something here I'll bet I'll knock your eyes out come on all right this I want to see which one is the diesel rep the one that says diesel on it there uh he thought only things he can read to me that I couldn't treat right I had a little trouble reading these hey you know something what's that that looks just like the tractor I get out there on my place then right there in a nutshell my boy you've gotten the whole problem right there well here I've got a completely new kind of Ford tractor it looks just like the rest what beats me yeah I wish I could help you you know I've been thinking about it and I believe I've got a way out if I can get the people around here to realize that this is the same fine Ford tractor we won't have any argument for what then hey looks like the same tool don't fit on this one too they sure will read how much what I said how much well you mean how much money now what else after all the customers only attitude into things that's how much can he get for his money and how little he is to pay to get it well that's always been my experience to read the price is just to hire more than our gas tractors whoa how much just heard her selling for these kind of mr. : then you should have been a comedian I don't know hey yeah this price difference what was that you saying about that well I said our price difference diesel over gas is about half as much as most other Diesel's somewhere in the neighborhood of oh three to four hundred dollars pretty place the neighborhood I'd say well nothing the long run red you see you might think of this diesel is a fine high-class young lady cost you a little more to get to know her but after you're married boy she'll give you a long happy life of hard dependable work yeah imagination you have got that's a pretty story that what are the details about this pretty lady as you call her all red do you understand how diesel works no but there I do have a little understanding of how a gas engine works oh I'll I start from right there sorry now basically red a diesel is the same as a gasoline engine except for two important differences first you throw out the entire ignition system that you used to fire the gasoline and substitute twice as much compression to fire the diesel fuel second you throw out the carburetor and substitute a fuel injector pump and the set of injectors that spray the diesel fuel directly into the cylinder mmm that's all there is to it that's right these injectors miss injector pump with like pretty fancy machine didn't have breakdown on it well there's one of two places where we have in the competition corner the first is price as you know I've told you our price difference of diesel or gas is about half as much as most other diesels now about the injectors they've been given long faithful service for years in our forts and major diesels now as for the pump let's take a look at this yeah man that's a that's a complicated looking that okay Jamie you ought to see some of the other diesel injector pumps look like small-sized engines this one's about the simplest one mate and as long as you keep the fuel clean and serviced it properly and roses last a long long time I'd say usually once a year inspection is always necessary mm-hmm well how about these injectors nothing tall just a spring-loaded plunger that releases under pressure and sprays the diesel fuel into the cylinder how they hold that up well red was proper care this pump and this injector will last the life of a tractor you see this diesel is a rugged engine and if you serviced at proper intervals it give long faithful service and there I'm a boy you have the difference between gas and diesel first you throw out the ignition system and the carburetor you substitute the injector pump and the injectors yeah my boy you have given me a wonderful edge Kayson I appreciate it and I'm sure you're gonna sell a lot of diesels I'll see you a little later but red what about them a little jingle look good buddy you've got a mighty fine track for years but I don't believe the man in the world that could write a decent singing commercial about all this stuff you've been telling me about these injectors that injector pump torque and all that stuff and that might make a good lecture but I don't think it'd make good entertainment well you don't understand I just want you to give it a background yeah and you give me enough to well read I want to show you how good this diesel engine really is and I figured maybe that start a few ideas doing around in your head look you have convinced me but you you've got me snowed under with all these details well no stop Dargis from that basically you get two things with a diesel fuel economy and tremendous lugging power which adds up to a big cut and operating cost yeah but you said the Beast will cost want to start with well sure but it soon pays for the difference ever are after that is pure gravy and I get it that's the message you want to get across in this little chamber lies well yeah something like that mmm-hmm well that's a big Oh little bit I'll try okay first how about a tune well I had one in mine just before it come over here and I hope I haven't forgotten it let me get my guitar okay look now this is now lady let me tell you a story about a tractor today it's making its power in a fascinating way it's calling for diesel so powerful strong where others hang up it'll Chuck ride alone [Music] when turning the soil you get quite a thrill be the plow and the bottom to climb in the hill to feel that great diesel let alone it don't use much fuel it's powerful strong she sees it to start on a cold winter's day those four tools will work in the same Seaway she'll pay for herself in fuel savings alone your operating cost of be cut to the bone for diesel 40 so so powerful strong you'll find diesel oil personal chief and so long I think for me life I'll go down to the soil in a ford tractor burn in that fire diesel oil [Music]
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