SC Johnson: Pledge, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Hi! 0:01 - Hi! - Got any furniture polish? 0:02 - I think so. 0:04 - Oh, I just ran out. - Here you go. 0:06 - Oh, I don't dust with Pledge. 0:06 Well, what's the difference? 0:09 Announcer She'll see. 0:10 Pledge picks up fingerprints, smudges. 0:11 See, really highlights the beauty of wood. 0:14 - Mine doesn't look that good. 0:18 Your Pledge looks better! 0:19 Clean, natural beauty. 0:21 I love your Pledge. 0:23 (knuckles rapping) 0:25 - Knock anytime. Announcer Pledge, clean, natural beauty 0:26 every time you dust. 0:28
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John W. Hartman Center for Sales Advertising & Marketing History
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