SC Johnson: Pledge, 1950s
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Genre: Commercial
Year Published: 1950s
Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - I'm a dust cloth. 0:01 Before Pledge, I just pushed dust around. 0:03 Now I'm getting somewhere. 0:06 - Dusting with Pledge does get you somewhere 0:08 because Johnson's Pledge 0:10 gives you waxed beauty instantly as you dust. 0:12 Just spray and dust. 0:15 Pledge cleans and waxes as you dust, 0:17 picks up dirt, smudges, fingerprints, 0:19 gives a real wax shine that dries instantly. 0:22 - Get Johnson's Pledge. 0:24 Woman For waxed beauty instantly as you dust. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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