SC Johnson: Pledge, 1950s-1960s

Year Published: 1950s to 1960s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer On your mark. Get set. 0:02 Dust. 0:04 Nancy on your left is dusting this extremely dirty table 0:05 the usual way. 0:08 Susan on the right is dusting 0:09 with Johnson's fantastic new Pledge. 0:10 You spray it on and then dust as you always do. 0:13 As you dust, Pledge cleans the surface 0:16 and waxes it, just this fast. 0:18 All right, girls, stop. 0:20 Let's compare. 0:22 On Nancy's side, the dust has been moved around, 0:23 but smudges and fingerprints still show. 0:26 On Susan's side, 0:29 Pledge has put down this beautiful waxed shine 0:30 and it didn't take a second longer. 0:33 What's more, it's dry and hard. 0:35 - Pledge and your dustcloth belong together. 0:37 It's wonderful for copper or brass, for instance. 0:40 Chrome, 0:43 vinyl seatbacks like this, practically everywhere you dust. 0:46 At last, dusting really gets you somewhere. 0:50 You get waxed beauty instantly, as you dust, 0:53 with Johnson's Pledge. 0:56

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Original permalink · Record added: 2025-04-22 23:22:43