SC Johnson: Lemon Pledge, 1970s

Year Published: 1970s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Honey! 0:00 - Huh? 0:01 - You're getting the Blurrs! 0:02 - Ah, I thought I was coming down with something. 0:03 - Not you, the table. 0:04 - What? 0:06 - See what your polish did? 0:06 - I look blurry! 0:07 - Not enough shine, you get the Blurrs. 0:09 Watch, I'll dust with Pledge. 0:10 - What's the difference? 0:12 - Watch! 0:13 Pledge gives you a clearly more beautiful shine. 0:14 So, you get the beauty of the wood, not the Blurrs. 0:17 - Hey, Pledge shines better! 0:20 - So will the table, 0:22 when you've finished dusting it. 0:23 - Oh. (sighs) 0:24 Announcer Pledge, get the beauty. 0:25 Not the Blurrs. 0:27 Every time you dust. 0:28

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