SC Johnson: Glade Air Freshener, 1960s

Year Published: 1960s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Jane Oh Louise. 0:01 What beautiful bath towels. 0:02 And so thick, 0:04 but what's this? 0:05 Louise Oh a little extra something. 0:06 Jane Something else? 0:08 Oh really girls. 0:09 No bride ever had a nicer shower. 0:11 Oh, it's cologne. 0:13 Louise Air freshener. 0:15 New Glade mist. 0:17 Gosh, that's smart looking 0:18 and the color matches the towel. 0:20 Jane It's beautiful, but where's the cap? 0:22 Louise There isn't any. 0:24 Just press here. 0:25 Jane Oh. 0:26 Sprays where your finger points. 0:28 (spray misting) 0:30 Wonderful fragrance. 0:32 Louise That one's floral sachet. 0:33 Woman Say, feels cool. 0:36 Hm, fresh. 0:38 Jane The whole room is freshened up. 0:39 Louise Jane, that Glade will look beautiful 0:40 on this fancy shelf I gave you. 0:42 Looks wonderful anywhere. 0:44 Glade's a fixture in my house. 0:45 Jane Well, no shower should be without a fixture. 0:47 (women laughing) 0:51 Narrator All new Glade mist. 0:52 Four delicate new fragrances. 0:53 New low price. 0:55 New Glade mist feels cool 0:56 as it clears and freshens the air. 0:57 Try it. 0:59

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