SC Johnson: Glade Air Freshener, 1950s-1960s

Year Published: 1950s to 1960s

Creator: SC Johnson D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (sniffs) 0:00 - Gotta cover up that smell! 0:02 - Well that heavy perfume smell is worse, 0:03 there must be a better way. 0:05 Announcer There is, Johnson's Glade, 0:08 the light scented air freshener. 0:10 Ordinary sprays depend on heavy perfumes. 0:12 They just try to hide odors, 0:15 but Glade actually destroys household odors 0:17 by absorbing them. 0:20 That's why Glade makes indoor air 0:21 seem fresh as all outdoors. 0:25 Johnson's light scented Glade. 0:27

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