Prospecting

Considers methods for obtaining prospects, such as spotters, cold canvassing, telephone prospecting, acquaintances and follow ups. Correlated with 'A TEXTBOOK OF SALESMANSHIP' by Russell and Beach.
Complete catalog record
Episode of Series “Salesmanship”. Explains that the foundations of successful selling is a systematic method of locating prospective customers. The methods of three successful salesmen are illustrated; one keeps his eyes and ears open through personal observation, one uses an initial sale to get a prospect for the next, and the third uses friends to give him additional contacts.

More in Mc Graw-Hill Salesmanship Series

  1. Preapproach 1952
  2. Prospecting 1952

Related films

Sources

  1. 16mm Filmography (legacy record) — title, year, format, sound, description
  2. UNT Digital Library — title, year, creator, length, format, color, sound, description
  3. 16mm Filmography editors — catalog record