Maxwell House: Instant Maxwell House Coffee, 1960s

Year Published: 1960s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Now from Instant Maxwell House, 0:01 this exciting free offer. 0:03 The History of Our Presidents, 0:05 with stories that jump right out of the page. 0:07 - That's George Washington crossing the Delaware. 0:09 That's Abe Lincoln and Gettysburg. 0:12 Announcer And Teddy Roosevelt, plus facts 0:16 about all the presidents. 0:17 This timely book makes learning fun, 0:19 and it's yours free, 0:21 when you buy two six-ounce or 10-ounce jars 0:23 of Instant Maxwell House coffee. 0:26 See your grocer for details. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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