Maxwell House: Instant Maxwell House Coffee, 1960s

Year Published: 1960s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - With a husband like mine I have to make a lot of coffee. 0:02 - Drink it all the time. 0:05 - Even backstage. 0:06 - Couldn't go on without it, 0:07 but Lauren makes it best. 0:08 - A special way, I'll show you. 0:11 I make it by the pot with instant Maxwell House 0:15 using this recipe. 0:18 A teaspoon per cup. 0:20 Add cold water. 0:22 Heat just to a boil. 0:24 Then let it steep. 0:25 Girls, the way to a man's heart is good coffee. 0:27 - It's a start. 0:31 Narrator Instant Maxwell House, 0:35 so much richer you can make it by the pot. 0:36 And right now if you buy the coffee, 0:39 we'll give you the pot free. 0:41 This newly designed coffee maker 0:43 made of heat proof Corning glass 0:45 with a new pouring spout to make serving easier. 0:47 It comes ready packed with 10 ounces 0:51 of instant Maxwell House coffee. 0:53 Buy the coffee, get the coffee maker free. 0:55

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