Maxwell House: Instant Maxwell House Coffee, 1960s

Year Published: 1960s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - My wife has a way with coffee. 0:01 - I make it by the pot with Instant Maxwell House 0:03 using this recipe. 0:06 One teaspoon per cup, add water, cold water, 0:07 heat just to a boil and let it steep. 0:10 - Great coffee. 0:13 - Try it. Announcer Instant Maxwell House. 0:15 So much richer you can make it by the pot. 0:16 And now, big news. 0:19 The big new 14 ounce jar from Instant Maxwell House. 0:20 40 cups more than our biggest size before. 0:24 At your grocer's now. 0:27

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