Maxwell House: Instant Maxwell House Coffee, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (beam noise) 0:01 (crash) 0:03 - Rock bottom prices on new Instant Maxwell House. 0:04 The lowest price in history! 0:07 Now the finest coffee comes down in price. 0:10 Now everyone can enjoy that wonderful, 0:13 warm bean flavor of new Instant Maxwell House. 0:15 Warm bean flavor, because it's made from coffee beans, 0:19 still warm from roasting. You know, 0:22 once coffee beans come out of the roaster, 0:25 air starts stealing flavor. Cold beans lose flavor. 0:27 But with new instant Maxwell House, 0:31 as soon as the beans come fresh hot from the roaster, 0:34 they're made into new fresher flavor buds, 0:37 that deliver warm bean flavor instantly to you. 0:39 It's the freshest taste in coffee yet. 0:42 Stock up now on new Instant Maxwell house, 0:45 the coffee with that warm bean flavor, 0:48 while prices are rock bottom. New Instant Maxwell House, 0:51 now at the lowest price in history. 0:55 (jovial music) 0:57

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Original permalink · Record added: 2025-04-22 23:35:22