Gillette: TRAC II Razor, 1970s-1980s

Year Published: 1970s to 1980s

Creator: Gillette D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator You know, it's hard to look really close-shaven 0:00 all day long, 0:02 unless you shave twice. 0:03 Once in the morning 0:05 and again after work. 0:06 Two shaves a day. 0:08 But now you can get two shaves at once. 0:09 Gillette introduces the world's first razor 0:12 with two separate blades. 0:14 The new Gillette Tandem. 0:16 See? Two blades, one here, one here. 0:18 Two blades, so it shaves you twice. 0:22 Shave number one, 0:25 the first blade cuts your whisker like an ordinary razor, 0:26 but as it cuts it 0:29 it also stretches it out a little from your face. 0:30 Shave number two happens 0:33 when the second blade comes along 0:34 and cuts that stretched out whisker flush with your face. 0:36 See that extra whisker? 0:39 That's the part a one blade razor could miss. 0:41 But the Tandem gets it 0:43 because it shaves you twice. 0:44 It's shaved so much closer, 0:46 you look good all day long. 0:48 The new Gillette Tandem, 0:50 the twin blade shaving system. 0:52 It shaves you closer 0:54 because it shaves you twice. 0:55

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