Gillette: Good News Razor, 1970s

Genre: Commercial

Year Published: 1970s

Creator: Gillette D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Gillette has a new razor, hon. 0:01 A new razor called Good News. 0:03 You never have to change the blades. 0:04 - That's nice, dear. 0:05 - You never have to change the blades? 0:06 - It's disposable. 0:08 - How's it shave? 0:09 - Fantastic. It's twin blades. - That's a great shave! 0:13 - What happens when the blades get dull? 0:15 - After lots of great shaves, 0:17 you throw the whole thing away. 0:18 - What's it cost? 0:19 - Only a quarter. - What's it called? 0:20 - Good News. Harry The Good News disposable razor. 0:21 - With shaves like these at a price like this, 0:23 you can't afford not to try Good News. 0:25 - Harry, are they gonna stay for lunch? 0:27


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John W. Hartman Center for Sales Advertising & Marketing History


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