American Express Travelers Cheques, 1960s

Year Published: 1960s

Creator: American Express D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Pity poor Peter who went on vacation, 0:01 with far too much cash and the brand new elation. 0:03 Narrator Lots of money, lovely wife, but trouble ahead. 0:06 Narrator One day while out shopping Pete's wife said. 0:09 - "Oh, ducky, this blanket's a bargain. 0:12 "We really are lucky." 0:14 Narrator Then Peter reached for the money he carried, 0:16 and found to his horror, his dollars had tarried. 0:18 Narrator Lost his money? Poor, poor Peter. 0:21 - I know it. You told me that I'd get the blues 0:24 by carrying more cash than I can afford to lose. 0:25 Narrator Here's where Peter learns what to do. 0:28 - Bad show ol' chap. 0:30 If I'm not being rash, 0:31 next time here is the way to avoid losing cash. 0:33 Never carry more cash 0:36 then you can afford to lose. 0:37 American Express are the travelers cheques to use. 0:39 Narrator Now Peter goes to his bank, 0:42 gets American Express travelers cheques, 0:43 accepted everywhere and prompt refund of lost or stolen. 0:46 - Sign when you buy them, 0:49 sign here when you spend. 0:51 Cost a penny a dollar, they're a traveler's best friend. 0:52 Narrator American Express. 0:55 - Dashedly good. 0:57 Travelers cheques you know. 0:58

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