Why Do You Buy?

The film through a fictionalized and comical approach, focuses in on the emotional elements which enter into the buying decision. It further shows how advertising utilizes the emotional appeals to sway our buying decision., A look at the modern consumer and a few of his hangups. Emotional influences in buying. How the seller tries to create a need for a product.

Copyright

Complete catalog record
The film through a fictionalized and comical approach, focuses in on the emotional elements which enter into the buying decision. It further shows how advertising utilizes the emotional appeals to sway our buying decision., A look at the modern consumer and a few of his hangups. Emotional influences in buying. How the seller tries to create a need for a product.NOTE: Two (or more) records have been merged together to create this data.

Related films

Sources

  1. 16mm Filmography (legacy record) — title, creator, length, format, sound, genre, description, catalog record
  2. U.S. Copyright Office, Catalog of Copyright Entries (renewals, 1970–1978) — copyright