Who Will Your Customers Be?

Shows that market research clarifies the goals of a business, forming the basis for almost all other planning.

More in Starting a Business Series

  1. What's The Best Business For You? 1982
  2. Who Will Your Customers Be? 1982
  3. Do You Need A Business Plan? 1983
  4. What Should Your Business Plan Contain? 1983
  5. What Will Your New Venture Demand? 1983
  6. Who Will Help You Start Your Venture? 1983

Related films

Sources

  1. A-V Online (National Information Center for Educational Media). CD-ROM database of educational and documentary media, compiled and maintained by the National Information Center for Educational Media (NICEM). — title, year, creator, length, format, description
  2. 16mm Filmography (legacy record) — sound, catalog record