TIM PAGE KODAK COMMERCIAL

Genre: Commercial

Year Published: 1960s

Creator: Kodak

Description: Tim Page, a young filmmaker from Storrs, Connecticut, shares his enthusiasm for filmmaking, emphasizing the accessibility and affordability of Kodak Instamatic cameras for creating Super 8 movies. Opening (~0:00–0:04): The video begins with a few seconds of dark/black leader — typical of an old film reel. Boy in bedroom (~0:05–0:20): The commercial opens on a young boy, roughly 10–12 years old, wearing a red/white plaid flannel shirt. He's seated at a wooden desk in what looks like a boy's bedroom. He's speaking directly to the camera, gesturing animatedly — pointing to his head, talking with his hands. The room is cozy and lived-in: a bookshelf with books and small animal figurines, a table lamp, a framed photo, and a poster (appears to be a Winnie-the-Pooh-style bear) on the wall behind him. The footage has a warm, slightly desaturated vintage film look, consistent with early 1960s–70s 16mm film stock. Kids with camera outdoors (~0:22–0:28): The scene shifts to a child filmed from behind, holding a compact Kodak Instamatic movie camera up to their face, looking through the viewfinder. This shot has a high-contrast, nearly black-and-white look with dramatic lighting. Kids playing in the woods (~0:29–0:35): Two children are seen playing and roughhousing outdoors on a carpet of fallen autumn leaves, surrounded by trees and brush — energetic, spontaneous-looking footage. Dramatic camera shot (~0:35–0:37): A striking low-angle shot looking up at a boy holding a movie camera directly at the lens, backlit dramatically against a pale sky. He's wearing what appears to be a sports jersey. Very cinematic composition. More outdoor activity (~0:40–0:46): A child moving through dense foliage in a wooded area — active, slightly blurry motion footage suggesting adventure. Projector lens close-up (~0:47–0:49): A tight close-up of what appears to be a movie projector, with a glowing circular lens — the bright light of the projector bulb filling the frame. This transitions the commercial into a home movie-watching scene. Kids watching home movies (~0:53–0:56): Two children are shown in a darkened room watching a projected home movie. A girl on the left is laughing and covering her mouth in delight; a boy wearing glasses is visible behind her. A projector sits on a surface nearby. The scene conveys joy and nostalgia. Product shot (~0:57–0:59): A clean, well-lit color close-up of the Kodak Instamatic M12 movie camera — a boxy, dark brown/black handheld film camera — with the bold white "Kodak" logo prominently overlaid in the upper right. This is the commercial's money shot. End card (~1:00–1:02): The video closes with a solid teal/turquoise color card — a typical film leader or production card.

Complete Record: Tim Page, a young filmmaker from Storrs, Connecticut, shares his enthusiasm for filmmaking, emphasizing the accessibility and affordability of Kodak Instamatic cameras for creating Super 8 movies. Opening (~0:00–0:04): The video begins with a few seconds of dark/black leader — typical of an old film reel. Boy in bedroom (~0:05–0:20): The commercial opens on a young boy, roughly 10–12 years old, wearing a red/white plaid flannel shirt. He's seated at a wooden desk in what looks like a boy's bedroom. He's speaking directly to the camera, gesturing animatedly — pointing to his head, talking with his hands. The room is cozy and lived-in: a bookshelf with books and small animal figurines, a table lamp, a framed photo, and a poster (appears to be a Winnie-the-Pooh-style bear) on the wall behind him. The footage has a warm, slightly desaturated vintage film look, consistent with early 1960s–70s 16mm film stock. Kids with camera outdoors (~0:22–0:28): The scene shifts to a child filmed from behind, holding a compact Kodak Instamatic movie camera up to their face, looking through the viewfinder. This shot has a high-contrast, nearly black-and-white look with dramatic lighting. Kids playing in the woods (~0:29–0:35): Two children are seen playing and roughhousing outdoors on a carpet of fallen autumn leaves, surrounded by trees and brush — energetic, spontaneous-looking footage. Dramatic camera shot (~0:35–0:37): A striking low-angle shot looking up at a boy holding a movie camera directly at the lens, backlit dramatically against a pale sky. He's wearing what appears to be a sports jersey. Very cinematic composition. More outdoor activity (~0:40–0:46): A child moving through dense foliage in a wooded area — active, slightly blurry motion footage suggesting adventure. Projector lens close-up (~0:47–0:49): A tight close-up of what appears to be a movie projector, with a glowing circular lens — the bright light of the projector bulb filling the frame. This transitions the commercial into a home movie-watching scene. Kids watching home movies (~0:53–0:56): Two children are shown in a darkened room watching a projected home movie. A girl on the left is laughing and covering her mouth in delight; a boy wearing glasses is visible behind her. A projector sits on a surface nearby. The scene conveys joy and nostalgia. Product shot (~0:57–0:59): A clean, well-lit color close-up of the Kodak Instamatic M12 movie camera — a boxy, dark brown/black handheld film camera — with the bold white "Kodak" logo prominently overlaid in the upper right. This is the commercial's money shot. End card (~1:00–1:02): The video closes with a solid teal/turquoise color card — a typical film leader or production card.


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