The Power of positive reinforcement

Duration: 28

Year Published: 1978

Creator: MCGRAW HILL PUBLISHING CO

Format: 16mm

Color: Color

Sound: sound

Description: Behavior modification, with its emphasis on positive reinforcement, is recognized as a powerful tool for managing human performance. The reason for its success is simple--when people are rewarded for specific behaviors, those behaviors tend to be repeated. This film documents the on-site applications of behavior management at a 3M plant in California, in the Valley Fair theme park in Minnesota, and with the defensive line of the Minnesota Vikings, where increased satisfaction and productivity were the results in all cases., Documents the systematic on-site application of behavior management techniques employed in several large businesses, including the 3M Company, Valley Fair amusement park, and the Minnesota Vikings football team. Demonstrates behavior modification techniques used in a number of familiar interpersonal situations, illustrating how the same methods have been employed successfully in organizations. Discusses the values of such programs in terms of productivity, financial savings, and employee satisfaction.

Complete Record: Behavior modification, with its emphasis on positive reinforcement, is recognized as a powerful tool for managing human performance. The reason for its success is simple--when people are rewarded for specific behaviors, those behaviors tend to be repeated. This film documents the on-site applications of behavior management at a 3M plant in California, in the Valley Fair theme park in Minnesota, and with the defensive line of the Minnesota Vikings, where increased satisfaction and productivity were the results in all cases., Documents the systematic on-site application of behavior management techniques employed in several large businesses, including the 3M Company, Valley Fair amusement park, and the Minnesota Vikings football team. Demonstrates behavior modification techniques used in a number of familiar interpersonal situations, illustrating how the same methods have been employed successfully in organizations. Discusses the values of such programs in terms of productivity, financial savings, and employee satisfaction., NOTE: Two (or more) records have been merged together to create this data.