THE FASHIONABLE FIGURE

[Music] today's woman is beauty fashion figure but this is our subject we welcome you to here the Harper's Bazaar report on the fashionable figure Harper's Bazaar believes that really smart dresses such as those shown in its pages look superb on some women while they can look completely unmarked on others this is a matter in the way of which a dress is worn looking smarter with the assurance that comes from good carriage for good carriage good posture create the fashionable figure fashion is a lady this spring in a newly gentle look this a vibrant coral silk organza bilaam's with self banding marking the ombre bodice a look that demands excellent posture a serene and elegant new look in coin gold interpreted by Charles Cooper in shared Boyle two pieces of excellent fashion for traveling the world over for the particular woman with a particularly beautiful posture and figure [Music] [Applause] she'll pink silk linen in a sleek slimline she touched with Swiss embroidered applique a perfect choice for cocktails with its matching stole get the kind of address so often avoided because it demands a figure in perfect balance to display its exacting sculptured proportions [Music] the most exciting fashions in the world are not the only factor in determining the well-dressed woman a woman must be important within herself and nothing she wears should ever dominate her but should enhance her natural qualities the one self-esteem is reflected in one's posture and a beautiful carriage certainly compliments all fashions for example here is a young woman who makes it a business to take care of her figure because fashion is her livelihood her beauty comes from a healthy body and is ageless her secret has been an overall year-to-year program of bodily care now there are several different approaches to the attainment of a beautiful body and the latest scientific development is in the field of induced exercise Harper's Bazaar is reporting to you today on a successful stopper method of passive exercise as a means of achieving true body symmetry our model is certainly not overweight but shows the beautiful posture and bodily grace so necessary for good fashion this vertical line of beauty allows proper weight distribution many figure problems today can be traced to postural balance or what is called four-point sag which consists of sagging neckline rounded shoulders sway back and sagging abdomen scientific study has revealed that this postural balance may cause an accumulation of fat deposits now however it is actually possible to reap rapport ssin and redistribute the flesh into new dimensions through proper postural balance your present figure may merely need corrected posture to allow fashions to look their sleekest and smartest many of you have often dreamed of a new figure and yet the thought of long and tedious hours of exercise and rigorous diets has discouraged you perhaps you are a civic leader in your community with meetings to attend lectures to give a full schedule every day raising a family helping your husband in business matters being called upon for various civic duties has never left you much time to spend on your own personal problems your flawless makeup latest cough your and choice of flattering fashions are certainly a tribute to your good taste yet none of these embellishments will disguise the deep lines that come from the head thrust forward and a resultant out of kilter of the whole structural position which will cause lines of strain in your face and neck or perhaps you are a busy professional woman with phones ringing deadlines to meet meetings to attend weighed down by responsibilities you're heavily burdened you to forget to stand and sit correctly and consequently you are apt to develop rounded or hunched shoulders which will cause a misalignment of the skeletal structure and a general muscular fatigue will result that nagging pain at the back of your neck may be the first point of a postural sag the difficulty you have finding clothes that fit is due to this postural problem actually the smart clothes you choose so carefully could look much more perfect at this problem your corrected or you may be a housewife whose schedule seems to be a never-ending cycle of meals dishes washing and children's problems you have let yourself go to concentrate on your family needs and so you sadly put off the day of self-improvement thinking it takes more time than you can spare actually your family's morale depends a great deal on your attitudes and appearance the swayback problem that is spoiling your figure is also spoiling your happy disposition because it frequently causes undue pressure on your body in general excess weight in certain areas is almost always directly due to this unnatural position or perhaps you are one of the 11 million women in our country will maintain a home plus a full-time job in all the hustle and bustle of leading these two lives you seem to have no time for Precious Moments for yourself but special diets exercise or even custom-made clothes you may have been attempting to cover a protruding abdomen and actually it has been a source of trouble in your bodily help as well as your appearance now let's see what difference correct posture can really mean to all of us our model is one of those women who have found a solution to her individual problem for example she takes a few Precious Moments each day from her full schedule this allows her a chance to refresh her entire system in the privacy of her own home and she is able to rest while her machine goes to work and she arises a cheerful mother and companion for you from tenseness and stress because of the improved circulation achieved during this induced yet passive exercise the muscle tone is kept in good condition thus allowing the postural alignment this young woman has attained to remain perfect the excess weight that as a result of poor posture is therefore never a problem this season a pretty BAC is in fashion and more than ever a woman will want to perfect her figure to wear this exciting but demanding new look for romantic evenings night blooming flowers on silky jet cotton subtly halted at the neckline and plunging to a new depth in back by day sparkling white polka dots on fine Navy cotton punctuated under the chin with a kitten bow and lined in bright red lowered again to reveal a beautiful back no longer is the unsightly rule at the waist permitted as both of these sheets are dependent for their truly high-fashion look on a woman sleekest chemists figure [Music] another version of the sheath in shadings of gray stripes on hand-woven Indian cotton this time varied with a one-shoulder neckline in a wrap skirt that reveals a Safran lining but it's cover up jacket this proves to be a striking as well as versatile costume the gracious lady at home ensemble deftly draped in chalk white Alex Jersey beautifully classic in a severe neckline in front and revealing the new lowered to the waist back graceful and simple yet requiring perfect postural alignment this season silk prints are new and fashion excitement one shoulder bared as a foil for the read slim she carved in Wedgewood blue silk another fashion demanding new slimness a graceful floating quality of silk chiffon wedded to black linen is a dramatic choice for dancing any evening and it's superbly carved to make the most of tiny waist and pretty shoulders it's truly femininity we have taken a look into the lives of two of our models to gain an insight as to how they achieved and are maintaining such beautiful figures more and more women are learning that the key to a beautiful figure is a healthy body and we have shown you today that lovely posture good circulation and sensible weight control mean a beautiful figure first correct postural alignment will give the best possible fashion figure for your normal weight second correct thus normal weight will give the goal of figure perfection perfect nutrition will speed the progress toward your goal a stimulated circulation will help maintain the perfect figure through the elimination of tensions and excess fatigue Harper's Bazaar believes that good posture plays a vital part in bringing fashion to its full beauty good posture not only makes you look more beautiful but you feel more beautiful because your entire body assumes a new grace whether your choice of fashions be exciting new sportswear a sleek sheet a newly bared cocktail dress or a floating leaf full ball gown if you are despairing over annoying bulges or unbecoming excess fat do as our models do and enjoy the thrill of promoting a more beautiful new you in the privacy of your own home as part of the stopper home plan of effortless exercise and sensible adjustment of your eating habits you just lie down and relax those inches away without resorting to dangerous drugs bad diets or strenuous exercise you will love every minute you spend attaining the more beautiful smarter new figure start today with a figure analysis by a well-trained Stauffer home planned representative in your area let us stop her home plan consultant show you how to trim down those inches and bulges and join the fashion parade with a slim lovelier new figure this can be your season to enjoy the fashionable figure [Applause]